A full end-to-end delivery: new logo, complete brand pack, and a 7-page live website for a Mazda specialist garage in Swindon.
The Brief
First Class Services Automotive is a specialist Mazda garage in Swindon. They needed a professional online presence that matched the quality of their work — something that would build trust with new customers and clearly communicate their expertise.
The project covered everything from scratch: a new logo, a full brand identity system, and a live website — with the client owning all assets outright from day one.
Deliverables
Custom HTML & CSS, fully responsive, live and owned by the client
New logo supplied in all formats: PNG, SVG, PDF, and print-ready files
Fonts, colour palette, logo usage guide, tone of voice, and imagery direction
Ready-to-use templates for social and print, abstract and photography styles
Service page PDFs redesigned and reformatted for clarity and brand consistency
Guidance on print specifications for flyers, ensuring files were print-ready
Full Scope
Brand Identity
The brand uses a near-black base with a bold burnt orange primary and sage green accent — communicating strength, professionalism, and trustworthiness.
Process
The project involved three hours of client meetings to understand the business, agree on direction, and sign off at each stage — ensuring the final product truly reflected the client's vision and values.
All assets were handed over with full ownership: the client can work with any designer or developer in the future, or continue with ongoing support.
Services Used
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